When a Customer Says the Product Is Too Expensive
Separate a spending limit from a product comparison or an unanswered value question. Make the cost clear without pressuring the buyer to change priorities.
Product Samples Need a Question, Not a Sales Quota
Use a product sample to answer one observable fit question. Agree on instructions and follow-up, and separate feedback from proof or purchase obligations.
The Replacement Test: Why Would a Customer Switch Products?
Compare a product with the customer’s current choice, then use real reorder feedback to decide whether the product has durable utility.
The Thirst Test: Why MLM Prospecting Often Fails Before It Begins
If prospecting feels like endless rejection, check relevance before changing your script. The Thirst Test shows how to find a reason to care, permission, and the right path.